Luckily there is already a substantial offer of natural and ecological cosmetics in the market. In that varied ecosystem of natural soaps with ecological seals, are they all real aloe vera soaps? What distinguishes ATALAYA BIO soaps from the others? What do our soaps offer that others do not?
- A high content of aloe vera: between 16 and 17.4% of aloe. Aloe vera is an economically expensive ingredient and even more so if it is fresh, of high purity and quality. For this reason, most soaps that are advertised “with Aloe Vera” should rather be named with any other of their ingredients, since aloe vera is usually a minor ingredient. Just look at the position of aloe vera in the list of ingredients (from highest to lowest), to see the difference. The ATALAYA BIO soaps incorporate the highest percentage of aloe that a soap (17%) without becoming soft.
- No water added. The aqueous part is 100% aloe, since it is composed of 95% water.
- Fresh gel extracted from the leaf. The so-called "aloe vera" soaps on the market also almost always use aloe in the form of powder. At ATALAYA BIO, fresh aloe is used, freshly extracted from the peeled leaf. The highest freshness, the highest therapeutic activity and quality. .
- Sustainability. Not everything that is advertised as ecological is really sustainable. At ATALAYA BIO, we take great care to not use petroleum based products, that all our packaging is sustainable, that the energy used is renewable, reducing the carbon footprint to a minimum and that our profit as a Company is reinvested into benefits for the protected natural space we grow on, through the conservation that we continuously carry out.